Digital Options Trading Strategy

Successful binary trading and binary options strategies go hand in hand. A trading strategy is a plan on why, when and for how long a trader will take and keep a position. These trading strategies should use derivatives to accomplish initiating risk and are more commonly found in the binary options market. The options market allows a trader to take multiple asset classes to initiate risk for a particular view. The most commonly used binary options strategies are collar, covered call, market conditions, money management, defensive put and straddle.Try them out for yourself and choose the best binary options strategy for your needs, also are you not limited to use just one of These strategies, feel free to combine them for even better trading results!

Collar A collar or a risk reversal is when an investor buys a call and sells a put or vice versa. The main goal of this binary options strategy is to offset the cost of premium for the option that you purchasing by selling another option. If the investor completely offsets the premium from the option purchased, the collar is referred to as a costless collar. A collar is a profitable strategy and benefits the investor in that he does not have to pay out a lot of money on premium and also the risk on implied liability is greatly reduced.

Covered Call A covered call strategy or a call writing binary options strategy is when an investor or trader sells a call option with a view to enhance his portfolio earnings or to mitigate the portfolios risk profile. It is also defined as a call sold on an instrument that is currently owned by the investor. This binary options strategy is used for three main reasons

( 1 ) the investor will benefit by receiving income from the premium of a sold option

( 2 ) a portfolio will be protected from a market falling, and

( 3 ) to mitigate the downside risk of the market. This option also gives the buyer the right, but not the obligation, to buy the undering instrument at a specific price on or before a specific date.

Market Conditions The markets can be trending, range-bound or volatile and evaluating the particular market condition can be the difference between a successful trade and a losing trade. A trending market moves in a one direction over a period of time and the trends are classified as secular ( for long term time frames ), primary ( for mid-term periods ) and secondary trends ( for short-term periods ).

If the financial instrument is trending higher, the market is called a bull market trend and if trending lower, a bear market trend. A range bound market on the other hand is when a financial instruments moves up and down in a narrow range. The range bound market occurs when supply and demand for a financial instrument is equal. A volatile market occurs when a financial market moves quickly in one direction.

Traders look at the VIX (volatility index) to measure if the market is volatile or is going to be volatile. Bull trending markets have low volatility while bear trend markets have high volatility levels. A trader should examine the type of market a financial instrument is currently experiencing to determine the type of position to take.

Money Management The ability to manage risk appropriately is one of the most important tools of successful trading. Money management is a defensive concept that keeps you trading daily. It uses two concepts trade size and stop placement. A stop placement does not address the question of how much capital should be allocated to a position. This strategy allows merchants to form an alternative method to protect their investments.

Protective Put Protective Put allows the investor a full hedging coverage. The investor is protected from a breakeven point down to zero. The buyer has privileges of owning several stock holdings. He can also sell his stock on strike value before its expiration date. In this strategy, the investor is the option buyer.

Straddle This is an investment where the trader buys both a put and a call at the same strike level, with the hopes that the straddle will make up for the premium invested. Overall, investors who are interested to learn about the binary options strategies find it very easy to trade because they can predict if you are right or wrong, when you will have a bull or a bear market and if you can trade multiple times with the same Asset.

Complete Guide to Facebook Marketing

Unless you've been living on another planet, you would be aware of the popularity and influence of Facebook today.

Just a few short years ago, you had to encourage all your family and friends to join this social networking website (just after others convinced you to join). Nowadays, it's rare to find someone who has not gotten a Facebook account.

At last count, there were over 350 million users on Facebook and this number is continuing to grow. It overtook MySpace as the number 1 social networking website on the planet last year and is just behind Google when it comes to online traffic. You are then able to understand how important Facebook marketing has become for all websites.

It's Not A Pitch Zone

The most important thing to remember about social media is that it is not a place to blatantly and endlessly pitch your product or service. If you do this, then you will not get any favors from social media users and will get poorly ignored and even bad reviews.

What social media is used for is building relationships with potential clients. There are several ways you can go about doing this:

– you can post helpful information (links) where you help them solve a problem
– you can personally chat with them and assist them you can create content addressing the needs of users and posting it

The bottom line is that you want to be seen as genuine and helpful. This way, word can get out that you're the real deal and before you know it, people will become interested in what you have to offer in terms of products and services.

Of course, the things you share on social networking sites such as Facebook should not be the nitty gritty stuff that you have to offer. You should share helpful information in the form of teasers that will interest people enough to ask and wonder if there's more. Offering free stuff is great for getting attention too.

How To Market On Facebook

The great thing about Facebook is that from the outset, it has encouraged all users to use the website as a means of sharing information and marketing whatever they please. As a result, it has developed many ways for users to do this. You do not have to use every single one of them but a combination of them can only enhance your Facebook marketing.

Pages

This is probably the marketing tool out there on Facebook. On its website Facebook describes Pages as "a public profile that enables you to share your business and products with Facebook users." It is specifically designed for promoting a business and everything it has to offer. People can then become a fan of your page and when they do this, they let their friends know that they've become a fan of your page via their News Feed. The potential for your Page to gain a lot of popularity in a small period of time is great.

Of course, it all depends on the content you put out there for people to use. You need to give them a reason to become a fan of your Page and a reason for them to keep being one.

Events

This allows to create events to be held at a certain date and time. Depending on what type of business you are, you can create one to be held locally or internationally. It can be any one of the following:

– seminar – it should be introductory and free but you could promote a paid one too
– webinar – an online seminar and where anyone worldwide can join
– product / service launch – you may be about to launch a product or service and this is a way to gain attention

The best part about creating an event on Facebook is that it can go viral and before you know it people will be attending your event in droves.

Advertising

Finally, about a year ago, Facebook introduced an advertising service where people can put ads promoting their website or their Facebook Page and they pay per click (PPC) or impression (CPM). It works in a similar way to Google AdWords.

The best thing is that you can target your ads based on both geographical locations and social actions. For example, if you were a wedding photographer and wanted to promote your services, your ads can be set up to appear only to females between the ages of 24 and 30 and who relationship statuses indicate they are engaged.

It must be noted, however, that Facebook Advertising is still in beta mode which only means that it will only improve in the near future.

Embrace Facebook

If you wanted to market your website online, you would be absolutely nuts not to use Facebook marketing as one of your key strategies. Just be careful not to get talked up in it too much because it can become a very time consuming activity.

Significantly Things to Consider While Developing a Mobile App

With the growing functionality of smartphones, mobile apps have become an essential part of our lives. From banking to online shopping; We use them for almost everything. They provide faster processing than web browsing. Some of the most popular brands have already come up with their own applications that work flawlessly on smartphones and tablets.

Being a business owner, you really need to launch an amazing mobile app that can help you grow your business. A professionally designed application will provide your customers with the better shopping experience. It will also reinforce your newly launched brand while building loyalty with users.

A mobile app does not only help business owners but also helps users simplifying multiple time-consuming tasks. Let's have a look at some of the advantages of having a mobile app:

Benefits for Business Owners

• Build loyalty

• Boost sell-through

• Strengthen your brand

• Increase your visibility

• Improve your accessibility

• Help you generate repeat business

• Connect you with on-the-go consumers

• Build strong relationship with customers

• Increase exposure on smartphones and tablets

• Improve your social media marketing strategies

Benefits for Users

• Faster checkout process

• Integrated QR Code Scanner

• Easier appointment scheduling

• Loan calculators with faster navigation

• Easy to get the Directions of any location

• Easy access to a large number of products

• Instant notifications of special offers, discounts & events

Thus, mobile application is beneficial for both business owners and customers. It connects users to the products or services they most commonly need. Moreover, it provides business owners with an opportunity to connect better with consumers. If you are looking forward to come up with a mobile app, you need do consider several significant things; Some of them are listed below:

Come up with an Innovative Idea

There are several aspects that you need to consider before starting the development process. Firstly, you should identify the actual need of the application. Do not forget that your mobile app must be innovative and capable of standing out in the highly competitive market.

Understand your target users

Before developing an app, it's necessary to understand your target users. You really need to consider the behavior of your users such as their goals, requirements, and the technologies that use the most. Every platform is different, and every customer has different needs. For instance, an individual typically uses an e-wallet to pay a bill, but he / she may use the bank's specific application to find the ATM.

The platform matters

When it comes to choosing a platform, you basically have three options ie iOS, Android, & Windows. You can choose the one according to your target users. However, it's better to come up with an app that can work on all these platforms. You can even go with the "Cross Platform" that will help you build a single application for multiple platforms. This important decision will not only impact the user experience but also affect the adaptability of the app for different users.

Know what is out there

You must spend some time analyzing competitors' apps. Each application has some kind of unique features and functionalities. Examining the most popular applications will help you get some new ideas. You should use different mobile platform devices in the exploration process.

With in-depth research, proper planning, and correct strategies, you can come up with a successful mobile app. Moreover, choose a reliable app development company who offers the best development & designing services.

Travel Oahu – Experience Hawaii Like A Local

Every year millions of visitors from Japan, mainland USA and beyond land at
Honolulu International Airport ready to begin their vacation in paradise. Soon after
Landing, most visitors hop in a cab or bus sent from the hotel and begin the journey
Past downtown Honolulu and on to their reservation at a Waikiki hotel.

The allure of Waikiki is immediate. The packed streets, sounds of the beach, and
Exotic histories call to the traveler who soon hits the streets. Venturing out in
Waikiki can be quite exciting. The streets are filled with foreign languages, throngs
Of tourists are dressed in their beach best, and the beginning of surf history can be
Seen at the end of the street. Waikiki can be so exciting that many visitors never
Escape its imaginary borders. Approximately 6 million of these visitors miss the very
Sites that locals find so endearing, remaining within the two square miles of Waikiki.

For those travelers interested in seeing Oahu through its residents' eyes, please
Read on.

Magic Island Beach Park – This popular park is located just west of
Waikiki, across the street from the Ala Moana Shopping Center. The park includes
Two beaches, a three mile jogging path, tennis courts, and more. A walk around the
Park will expose the center of Hawaiian culture – the family. Large extended families
Gather around hibachis, spending the day together with a good food and plenty of
Sun. The beaches are significantly less crowded, so for a great day, grab a barbecue
And head down to the beach at Magic Island!

The Contemporary Museum Honolulu – This small museum is located
High on a ridge at Makiki Heights Drive. The drive up the ridge offers amazing vistas
That would otherwise be missed by most Oahu visitors. The relatively small museum
Offers changing exhibitions in its five galleries. After traversing the galleries, visitors
Can wander out onto the sculpture gardens. This is where the true glory of the
Museum is revealed. The 3.5 acres of sculpture and meditative gardens are open to
The public and offer some of the most amazing views of Honolulu.

Leong's Cafe – Many visitors look to a lu'au for more than entertainment;
They are after some great Hawaiian food. However, if you're interested in real local
Style Hawaiian food, you can not beat Leong's Cafe located at 2343 North King Street.
As a favorite for plate lunches, kalua pig, lu'au stew, lomi lomi, and more, locales
Have been visiting this cafe for over 50 years!

Champion Malasadas – The local treat called Malasadas are so popular
That Fat Tuesday has been re-christened Malasada Day throughout the Hawaiian
Islands. One of the best and most famous bakeries is Champion Malasadas located
At 1926 South Beretania Street. These light portuguese hole-less donuts come with
And without filling and are absolutely worth the effort in getting them!

Honolulu Chinatown – A walk through the streets of Chinatown in like a
Walk into another time and place. Whatever you are looking for dim sum, fresh
Produce, handmade leis, or the new hip lounge, you are sure to find it in Chinatown.
The streets and shops are exotic, offering items not found in a typical american
Grocery. Guided walking tours are available for this historic district, but often the
Best way is to simply meander through the streets, stopping whenever your interest
Has been piqued.

If you are interested in seeing Oahu through a local's eyes, be sure to spend some
Time outside of Waikiki. Stop by some or all of the spots listed above and see some
Of what truly makes Hawaii special.